Engage audiences where they stream.
By leveraging the flexibility of connected TV, over-the-top and pre-roll advertising, you can reach viewers on their terms. Whether they’re catching up on their favorite series, tuning in to live sports or enjoying on-demand content.
As your ads appear alongside top-tier programming, you’ll connect with engaged viewers in moments that matter most, amplifying your brand impact while taking full advantage of the measurable results and precise targeting that digital streaming offers.
All your streaming options from one partner.
Connected TV (CTV) Advertising
Seize the screen with CTV advertising, where traditional TV meets the precision of digital targeting.
Over-the-Top (OTT) Advertising
Engage a tech-savvy, affluent audience with precision-targeted ads on over-the-top streaming services, where your message makes a lasting impact.
Pre-Roll Video
Put your brand front and center, capturing attention in the crucial moments before their chosen video content plays.
YouTube Video
Attract viewers with short ads that play before YouTube videos, ensuring your brand reaches the right audience based on interest, location and target group.
Sports Streaming
Connect with passionate sports fans streaming live and on-demand content through short, unskippable videos.
Let us help you.
Not sure where to start? We're here to create your multichannel ad plan for you.
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Connected TV (CTV) |
Over-the-Top (OTT) |
Streaming Sports (OTT) |
YouTube |
Pre-Roll Video |
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Devices |
Internet-Connected (Streaming) TV, Smart TV
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Desktop, Gaming Console, Internet-Connected (Streaming) TV, Mobile, Smart TV, Tablet |
Desktop, Internet-Connected (Streaming) TV, Mobile, Smart TV, Tablet |
Desktop, Internet-Connected (Streaming) TV, Mobile, Tablet |
Desktop, Mobile, Tablet |
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Platform Placement |
Amazon Firestick, Apple TV, Google Chrome Cast, Roku |
Amazon Firestick, Apple TV, Google Chrome Cast, Roku |
Amazon Firestick, Apple TV, Google Chrome Cast, Roku |
YouTube app, Youtube.com
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Apps, Websites |
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Network Placement |
Discovery, ESPN, HGTV, History Channel |
Standard OTT: |
ESPN, Fox Sports, Golf Channel, MLB Network, NBA, NFL App, NFL Network |
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Viewability |
Non-Skippable |
Non-Skippable |
Non-Skippable |
Only Pay for Views/TrueView |
Non-Skippable |
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Targeting |
Demographics, Geography, Interests, Addressable Taregting Add-on |
Demographics, Geography, Interests, Viewing Habits, Addressable Targeting Add-on |
Geography |
Demographics, Geography, Interests |
Demographics, Geography, Interests, Addressable Targeting Add-on, Keyword Targeting Add-on |
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Best For |
Brand Awareness, Broad Reach |
Brand Awareness, Broad Reach |
Brand Awareness, Reaching Highly Engaged Audiences |
Brand Awareness, Broad Reach, Educational Content |
Consideration and Evaluation, Hyper-Targeted Campaigns |
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Recommended Media Pairing |
Display Ads, Paid Search |
Paid Search |
Display Ads, Paid Search |
Display Ads, Paid Social |
CTV, Display Ads, OTT |
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Reporting Metrics |
Completion Rates, Dayparting, Geography, Impressions |
Completion Rates, Dayparting, Geography, Impressions, Network and Platform Placement |
Completion Rates, Dayparting, Geography, Impressions, Network and Platform Placement |
Clicks, Impressions, YouTube View Rate |
Clicks, Completion Rates, Impressions, Lift Placements, View-Throughs |
Learn more about streaming and OTT advertising.
Reach audiences nationwide.
We’re a Midwest-rooted company, but there’s no limit on our digital placements. Our goal is to reach your target audience wherever they are – or aren’t – to turn clicks into income.
Advertising has changed so dramatically over the years, and with the help of Midco, we’ve been able to pick up on all the different avenues of advertising and focus on what’s best for our business.
Enhance ad recall when you
pair streaming with more.
Live TV Advertising
Reach large audiences fast with high impact placements on live TV and during sporting events.
Digital and Social Media Advertising
Showcase your brand where your customers are already scrolling for amplified reach and recall.
Digital Audio Advertising
Hyper target listeners beyond basic demographics to reach highly engaged, niche audiences.
Video Production and More
Stand out from the rest with creative and affordable solutions from our award-winning video production team.
Let us help you.
Not sure where to start? We're here to create your multichannel ad plan for you.